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Creative Effectiveness

Entries in this medium focus on work that produced measurable results and used a creative tactic to achieve a brand’s purpose. This includes, but is not limited to Branded Entertainment & Content, Design, Digital/Mobile, Experience/Activation, Film/Video, Partnerships & Collaborations, Public Relations, and Social Media executions.

See previous award winners in this medium here

 

Medium Type

  • Branded Content & Collaborations

 

 

Entry Fees

May 8th - June 21st: $630

June 22nd - July 26th: $705

July 27th - Sept 20th: $775

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

This medium is not eligible for campaign entries.

 

Required Media

  • Cover Image (1)
  • Execution Image (up to 10)

Optional Media

  • Caseboard (1)
  • Case Study Video (1)
  • Execution Video (1)
  • Execution Audio (1)
  • PDF (1)
  • URL (4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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